The animatic helped us form an asynchronous order in the music video. It also helped us put into perspective the 3 lines of action and how we could intercutt them and if the narrative made sense if it was put in this order. Narrative fuzz is clarified though the the 3 lines of action. The animatic allowed us to make technical decisions before the shots were taken, which allowed us to plan ahead with the filming of our shot more efficient as a result. For instance the close-up of the vinyl and the jib shot at the graveyard were well thought out before we actually filmed. We found out that the amount of shots we had was not enough so we all decided that we would implement performance into the video with lip syncing.
What was challenging with the animatic was the cutting rate and the amount of shots needed to fill the whole song. The amount of shots made this unrealistic so we stretched each photo so it lasted the whole song. So maybe the song was not as accurate as possible when matching visuals to lyrics.
Last year with the film opening the animatic was much easier as continuity was evident with also the cutting rate being slower this meant that less shots were needed. With a music video their are so many lines of action as well as no continuity.
The process of producing the animatic was first of all story boarding the frames, we took photos then of the animatic putting them into the right order. The photos were then cropped and cut using Da Vinci resolve. On the same software they were synced to the timeline were they were put into order
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